Author Archives: John Russell

The Current Status of the Local Job Market and Technical Education

One of the benefits of being a member of the Middleton Chamber of Commerce is that you get current information relating to local economic development issues.  In the minutes of the 10-20-10 MCC Economic Development Committee meeting, the group heard from Terry Webb and Roger Price from Madison College, formerly MATC. In these notes, they […]

Culture

A company’s culture is its personality.  It determines how people contribute to teamwork, problem solving, innovation, customer service, productivity and quality.  It makes work safe or not safe for a person to raise issues and solve problems or to move in a new direction.  A company’s culture is often the cause for people related problems. […]

Seasonal Change

Living in the Midwest means that we have to adopt to seasonal change 4 or  more times per year.  I say 4 or more, because our climate can go back and forth between seasons on an ongoing basis.  Yesterday the temperature reached 60 degrees in our area.  The forecast for next week is projecting temperatures […]

Open Social Networking

By Mark Lenz I had a great conversation today about social media that inspired me to share my thoughts on social media and its future, an open and distributed network that reflects the intent of the Internet. Everyone on The Business Source team met for an extended lunch to discuss our goals for the next […]

Collective Vision

Collective Vision by Mark Lenz Recently I gave a talk on a few research papers that reflect an idea I like to call collective vision, the process of using the billions of images on the Internet with computer vision algorithms to learn information about our world. The text on Internet web pages has been scoured […]

Marketing Strategy: Buddy Up

By EMILY MALTBY of The Wall Street Journal Mountain News Corp., which tracks snow conditions for ski mountains through its website, got a burst of national exposure without spending a penny last winter when Apple Inc. chose to feature Mountain News’ mobile-phone app on an iPhone television commercial. Before the commercial ran in February 2009, […]

Your Time is Now

Now is the time to invest in your marketing and customer development programs.  With the elections near and all the media hype associated with elections, global politics, terrorism and the troubles our country faces, it’s easy to understand how people can slip into a negative mindset.  I’ve heard that thousands of people in the United […]

Focus in Marketing

Today I met with my Art Director, Matt Schaser to brainstorm.  One of the keys to creativity is open ended discussions to identify how your marketing strategy will affect the 5 senses of your audience.  Learn more about this by reading Mark Fox’s book, Da Vinci and The 40 Answers. (http://www.amazon.com/Da-Vinci-Answers-Mark-Fox/dp/193222663X.) As we discussed the […]

Tired of waiting for jobs?

August 1, 2010 As reported in the pages of In Business magazine.  Written by Joe Vanden Plas-In-Business Magazine God only knows what happened to America’s once vaunted job-creating economy, but if you’re tired of being among the estimated five people competing for every job opening, maybe it’s time you took the entrepreneurial plunge. Since self-employment […]