I’ve been in Orlando for the past three days working with a client at the Global Pet Expo. Incredible would be an understatement. People from the pet industry come from every corner of the earth to learn, share, sell and do business. This is a business event. I would say that the people I’ve met […]
Wizard Academy Press is a great source for those who wish to write and publish a book. One of the features on their website is Free Downloads. I recently downloaded a book written by Roy Williams titled, “Advertising in America”. In it on Chapter 9 you’ll enjoy a presentation on the topic of value. Here’s […]
Being actively involved in a local networking group can be a powerful thing. I am fortunate to be a participating member in “The Synergists”. This group of professionals is passionate about networking and making a positive difference in the local business community and with each other. Recently we dedicated two meetings to the topic of […]
Early in the morning on December 21 a total lunar eclipse will be visible to sky watchers across North America (for observers in western states the eclipse actually begins late in the evening of December 20), Greenland and Iceland. Viewers in Western Europe will be able to see the beginning stages of the eclipse before […]
By EMILY MALTBY of The Wall Street Journal Mountain News Corp., which tracks snow conditions for ski mountains through its website, got a burst of national exposure without spending a penny last winter when Apple Inc. chose to feature Mountain News’ mobile-phone app on an iPhone television commercial. Before the commercial ran in February 2009, […]
Now is the time to invest in your marketing and customer development programs. With the elections near and all the media hype associated with elections, global politics, terrorism and the troubles our country faces, it’s easy to understand how people can slip into a negative mindset. I’ve heard that thousands of people in the United […]
We all face a continuous set of challenges. In our personal lives we do the best we can to be a productive member of society, to create positive experiences with our families and along the way work to maintain good friendships with people we trust and enjoy good company with. Each of our challenges is […]
Over my 25 year career I’ve been fortunate to be the recipient of great sales and business training. My library has over 60 books written by the best business experts, consultants and trainers. Even though I’ve read them all, I consistently re-read those that pertain to specific disciplines I’m involved with in helping my clients. […]
Sooner or later in the life of every salesperson the infamous price objection will rear its ugly head. The reality is that buyers want to spend as little as possible. Salespeople want to maintain high maintained margin and don’t want to be viewed as a commodity for which there is no customer loyalty. So how […]
Without a doubt, referrals are the best source of qualified leads. When friends, business associates or clients recommend you and your company to someone they know, your odds of bringing home the bacon increase. When you receive a referral you have pre-approved authority to conduct business with the person referred to you. It’s a matter […]